Kintsugi - For those of you who don’t own a broken vase, lovingly stitched back together with gold joinery, let me explain why we find it so beautiful.
Hi Casey & team! Really enjoying that you let us follow the whole story here! Knowing a bit about the logistic and labor challenges of labeling at scale may skew my opinion a bit, but disregarding the "how" for a moment I really like the first idea of using the whisky as the gold part! Of the more traditional and practical ideas the gold line as the horizon with Rishiri outlined as a silhouette on the label is quite appealing. Best of luck and looking forward to eventually visiting the distillery! -Mikael
Hi Casey & team! Really enjoying that you let us follow the whole story here! Knowing a bit about the logistic and labor challenges of labeling at scale may skew my opinion a bit, but disregarding the "how" for a moment I really like the first idea of using the whisky as the gold part! Of the more traditional and practical ideas the gold line as the horizon with Rishiri outlined as a silhouette on the label is quite appealing. Best of luck and looking forward to eventually visiting the distillery! -Mikael
The "how", or rather how we under-appreciated the challenge, might just be a future post:)!
Maybe in the end that could be the path to making each bottle unique by default;)